For chiropractic and physiotherapy clinics

Chiropractic and physio marketing: start more care plans with AI

New patients in pain want an appointment now. AI books them on the first call or chat, then reminders and reactivation keep care plans on track.

  • New patients booked fast
  • Reactivation that runs itself
  • Found for 'physio near me'
12 AM6 AM12 PM6 PM24 hoursof callsOffice openOffice closed: calls at risk

Illustrative call pattern, not measured data. Your own phone records show your real pattern.

In short

For chiropractic and physiotherapy clinics we combine an AI receptionist and AI chat that book new patients, CRM automation for reminders and reactivation, review requests and local SEO. AI chat from US$99 (CA$129)/month; AI receptionist from US$99 (CA$129)/month.

The numbers behind chiropractic and physiotherapy clinics

~$1,240

Average collected per new chiropractic patient over a year (The Search Sherpa, 2026).

Care plans

Where most of a patient's value comes from, not the first visit.

Reactivation

Past patients are usually the cheapest new bookings.

Where chiropractic and physiotherapy clinics lose customers

Tap a card to see the fix.

Problem, solution, result

What we set up for chiropractic and physiotherapy clinics, and what changes.

The problemWhat we set upWhat you get

Missed new-patient calls

AI receptionist and chat

More first visits booked

Mid-plan drop-off

Reminders and rebooking

More completed care plans

Inactive past patients

Opt-in reactivation sequences

Return visits

Low Map Pack visibility

Local SEO

Found for 'chiropractor near me'

Few reviews

Requests after visits

Trust for new patients

The patient who booked elsewhere before you called back

Someone wakes up unable to turn their neck. They search before work, call two clinics and book with whichever can see them today. If your phone goes to voicemail at 7:45 AM, the care plan that might have followed goes to another clinic.

The second leak is quieter. Patients start a plan, feel better after three visits and stop coming. Nobody notices until the schedule has gaps.

Three fixes, in the order we'd do them

Fix 1

Answer before the clinic opens

Early-morning, lunchtime and evening calls answered, with first assessments booked and insurance questions answered from your approved list.

See AI Receptionist
Fix 2

Keep patients on their plan

Reminders, a message after a missed visit and a check-in when a plan lapses, for patients who agreed to messages.

See CRM & Marketing Automation
Fix 3

Show up for 'near me'

Condition pages (back pain, sports injuries, sciatica), a complete profile and reviews.

See Local SEO

Hear how it handles a real call

A typical scenario for chiropractic and physiotherapy clinics, scripted for illustration.

  • Natural voice and friendly tone
  • Books straight into your calendar
  • Sends confirmations and reminders
  • Hands urgent calls to you

Scripted demo for illustration. Your assistant is trained on your services, hours and rules.

AI receptionist demoDemo

What customers now ask AI

The goal: your business named first.

Customer asks AI"Best physiotherapist near me for back pain?"
Here are a few good options:
  1. Your clinic: same-week appointments, direct billing
  2. A hospital clinic
  3. Another local clinic

Questions we would track for you

Chiropractor that takes walk-insPhysio direct billing near meSports injury clinicIs chiropractic covered by insurance?

AEO & GEO tracks 25 buyer questions like these across ChatGPT, Gemini, Copilot, Perplexity and Google AI each month. How AEO & GEO works.

Illustration of the outcome we work toward, not a guarantee.

What are missed calls costing you?

Move the sliders. Start with the example values, then use your own numbers.

Example uses about $1,240 per new chiropractic patient over a year (The Search Sherpa, 2026).

Revenue at risk each month

$0
Missed calls a month0
Lost bookings a month0
Revenue at risk a year$0
AI Receptionist

Recovering part of this would be .

See what's included

Voicemail vs answering service vs AI receptionist, for chiropractic and physio clinics

VoicemailAnswering serviceAI receptionist
Answers at 7:45 AM before the clinic opensNoYesYes
Books a first assessmentNoPartlyYes
Says whether a referral is needed, from your approved answerNoPartlyYes
Messages patients who missed a visitNoNoYes
Keeps clinical questions for cliniciansNoPartlyYes
Cost modelFreePer minute or per callFlat monthly, from US$99
Your first 30 days
Week 1

Privacy and rules

Approved answers, insurance wording, privacy setup.

Week 2

Booking live

Chat and call booking.

Weeks 3-4

Retention

Reminders and reactivation.

Month 2

Local

Profile, reviews and listings.

Timing varies with your plan and how quickly we get access.

Compliance built in
  • Patient information: in the US, any AI tool that handles protected health information needs a HIPAA business associate agreement. In Canada, PIPEDA and provincial health privacy laws apply, such as Ontario's PHIPA. We confirm the right setup before go-live.
  • The assistant never gives clinical advice and sends urgent symptoms to emergency guidance.
  • Advertising and before-and-after content follows your licensing body's rules and uses written patient consent.
  • Reminder and recall messages go only to patients who agreed to receive them (CRTC).

General information, not legal advice. Confirm specifics with your advisor or regulator.

Pricing for chiropractic and physiotherapy clinics

Published prices, no surprises. Prices shown in US dollars (USD).

CRM & Marketing Automation

Every lead tracked, followed up and reminded automatically

US$149
/month
+ US$299 one-time setup
What's included
  • CRM and sales pipeline set up for you
  • Missed-call text-back and instant lead replies
  • Email and text follow-up sequences
  • Appointment reminders and review requests
  • Monthly pipeline report
Book a callHow it works

Local SEO

Show up in the Google Map Pack and near-me searches

US$199
/month
+ US$199 one-time setup
What's included
  • Google Business Profile optimization
  • 4 Google Business Profile posts a month
  • Review request flow for happy customers
  • 10 directory listings and citations a month
  • Local rank tracking by neighbourhood
Book a callHow it works

Founding client offer. setup fee waived and your monthly price locked for 12 months. Open to the first 3 clients per service.

Month to month, cancel with 30 days' notice. Setup fees cover onboarding and are non-refundable once work starts. Ad spend is paid directly to Google, Meta, LinkedIn or Amazon.

All plans are billed in Canadian dollars (CAD). USD prices are shown for reference; your card issuer converts at its own rate. Prices plus applicable taxes.

Questions, answered

Still curious? Book a free call or send a message.

What does a chiropractic marketing agency do?

It helps clinics attract new patients and keep them through their care plan: local SEO, ads, reviews, booking and reminder systems, and now AI booking.

Can AI confirm insurance coverage?

It can say which insurers you direct bill, from your approved list. Coverage details are confirmed by your clinic.

Will it give clinical advice?

No. It books, answers approved questions and directs urgent symptoms to emergency care.

How much does it cost?

AI chat US$99 (CA$129)/month plus setup; AI receptionist US$99 (CA$129)/month plus setup; CRM automation US$149 (CA$199)/month plus setup.

Is reactivation messaging allowed?

Yes, to patients who agreed to receive messages, with an opt-out in every message.

Do you work with physiotherapy, massage and other clinics?

Yes. The same setup works for most appointment-based health clinics.

Can it handle direct billing questions?

It can state which insurers you direct bill and collect the patient's details for your team. Individual coverage checks stay with staff.

Does it work for multi-practitioner clinics?

Yes. It books by practitioner, service type and location, following the rules in your booking system.

See exactly what you get, then talk to Garry

Every service lists what's included and what it costs. When you're ready, book a free 30-minute call and we'll recommend the smallest plan that will move the needle.

See packagesBook a call